The natural toothbrush that's actually good.
Soft horse-hair bristles, zero plastic, and it actually cleans.
Earth & Ivory Horse-Hair Bamboo Toothbrush (4 Pack)
$29.00
$45.00
SAVE
36%
100% Plastic-free, down to the bristle
Soft on enamel & gums
Bristles stay put
Squeaky-clean finish
60-Day Money-Back Guarantee
Fast 2-7 Day Delivery
Love it in 60 days, or your money back.
Try it for two months. If it's not the brush you keep reaching for, we'll refund you and you keep the brushes.
Earth & Ivory Horse-Hair Bamboo Toothbrush (4 Pack)
You got plastic out of everything but your toothbrush.
The one thing you actually put in your mouth, twice a day.
Glass containers. Filtered water. Clean deodorant. You've swapped out almost everything.
Except your toothbrush. Those bristles are nylon. Petroleum plastic, against your gums, every time you brush. Every stroke sheds a little more plastic into your mouth. The handle was never the problem. The bristles are.
Real horse hair is the swap that finally counts. Soft on sensitive gums. Teeth polished smooth. Nothing plastic near your mouth. The low-tox swap that finally feels as clean as it sounds.
Everything a natural brush should be
Real horse hair, not nylon
The bristles are actual horse hair. No petroleum, BPA, phthalates, or PFAS. Nothing plastic touches your mouth, so there are no microplastics to shed into it while you brush.
Soft on your enamel and gums
Most natural brushes are stiff enough to scrape at your enamel. Ours are soft, but packed dense enough to polish your teeth genuinely clean. Gentle enough for sensitive gums, morning and night.
It won't fall apart in your mouth
A denser weave and a locked base hold the bristles in place. No loose, scratchy hairs, and no brush that sheds itself to pieces after a week.
That just-cleaned feeling, every morning
The dense, soft bristles leave your teeth polished and smooth. Run your tongue across them after you brush and you'll feel it.
Plastic-free, and actually good
Real, soft, and it stays put. Here's how it stacks up.
Plastic-free, and actually good
Real, soft, and it stays put. Here's how it stacks up.
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Earth & Ivory
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Boar-hair
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Plastic Brush
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100% Plastic Free
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Soft on enamel & gums
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Bristles that stay put
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Stands up to dry
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Why plastic bristles are the problem
The bristles on a standard toothbrush are nylon, a petroleum plastic. And brushing wears them down.
A 2025 study in Ecotoxicology and Environmental Safety measured it: a plastic toothbrush sheds an average of at least 2.3 million microplastic particles a year during brushing (PubMed PMID 40680448). A bamboo handle doesn't change this. If the bristles are nylon, they shed like any plastic brush.
Earth & Ivory bristles aren't plastic. They're real horse hair, a natural fiber. Nothing petroleum-based to break down means no microplastics to shed into your mouth. Not fewer. None.
That's the whole reason we made it.
2.3 million vs. zero
2.3 million vs. zero
0
2.3 million microplastic particles the average plastic toothbrush sheds in a year of brushing (Ecotoxicology & Environmental Safety, 2025)
0
times a year a plastic brush is in your mouth (twice a day, every day)
0
microplastics from our horse-hair bristles. It's keratin, not plastic.
Try It Risk-Free For 60 Days
Try it for a month. If it's not the natural brush you actually keep using, we'll refund you.
Questions? We've Got Answers.
Do natural bristles shed into your mouth?
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That's the #1 reason people quit them — and why we built the bristle lock. A denser weave and secured base hold the bristles. You may see one or two settle in the first days; then it stops. It won't fall apart on you.
If it's this soft, does it actually clean?
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Soft doesn't mean weak. The bristles are densely packed, so they polish your teeth thoroughly without the scraping. That squeaky-clean, just-left-the-dentist feeling is the first thing people notice. Run your tongue across your teeth after and you'll feel it.
Are natural bristles bad for my enamel?
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That warning is about boar hair, which is stiff. Ours is horse hair — noticeably softer. It cleans and polishes without scraping. It's the natural brush for sensitive teeth and gums, not against them.
Will it get moldy like other bamboo brushes?
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Only if it has to lie flat in a puddle. Ours stands upright on a sealed base and dries between brushes, so it stays fresh.
Is the microplastics thing real?
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Plastic toothbrush bristles are nylon, and they wear down as you brush. Research has found they shed microplastic particles into the mouth over. Ours have no plastic to shed, so with this brush it's simply a non-issue. And if you're skeptical of the whole topic, that's fair. It's still a better brush on feel, shedding, and drying, so either way you come out ahead.
It's real animal hair. What if I'm vegan, or it just feels a bit icky?
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Fair, and we won't pretend otherwise: the bristles are real horse hair.
Is this just a TikTok thing?
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Actually the opposite. People brushed with natural bristles for centuries before plastic existed. We just made a version that holds up, backed by the guarantee.
How long will it take to receive my order?
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Delivery times depend on your location:
- Domestic orders: typically arrive within 3–10 business days
- International orders: usually arrive within 7–13 business days
Once your order ships, you’ll receive a tracking link via email so you can follow its progress every step of the way.
H
I gave up on natural brushes because they always shed. Earth & Ivory's bristle lock completely solved that. It's beautiful, enamel-safe, and truly plastic-free.
D
I'm absolutely obsessed with how clean my teeth feel. The horse-hair is gentle but incredibly effective. The freestanding apothecary vibe is the perfect finishing touch.
V
It's so refreshing to find a truly natural brush. No shedding, no moldy wood thanks to the freestanding base, and a beautifully minimalist aesthetic.
D
My teeth feel amazing after using this. The horse-hair gives a great polish without damaging enamel, and the freestanding design keeps my bathroom looking pristine.
M
If you're cutting out microplastics, you need this brush. The bristle lock ensures no shedding, and the freestanding design is both chic and highly functional.
R
This brush looks and feels so luxurious. The high-density bristle lock is flawless, and I love knowing I'm not using any hidden nylon or endocrine disruptors.
A
The freestanding base is exactly what bamboo brushes have always needed. It dries perfectly. The soft horse-hair bristles give a fantastic, plastic-free clean.
N
I was worried about natural bristles being too harsh, but this horse-hair is incredibly soft. It's completely plastic-free and looks beautiful on my vanity.
M
This brush looks like a luxury item. The freestanding base is so smart for preventing mold, and the horse-hair bristles provide a wonderful, squeaky-clean polish.
I
The bristle lock on this brush is fantastic. I haven't had a single hair shed. The 100% plastic-free design and beautiful freestanding handle make it a must-have.
J
We love these for the whole family. The freestanding bases keep the bathroom tidy and mold-free. The soft bristles are perfect for avoiding enamel damage.
L
I love knowing this brush is completely natural. The high-density bristle lock is amazing—no shedding at all. It's the best addition to my low-tox lifestyle.
C
The freestanding apothecary look is stunning. More importantly, it keeps the brush dry. The soft horse-hair bristles give a fantastic, gentle polish.
R
It has everything I want: 100% plastic-free, no shedding, and a beautiful freestanding design. My teeth have never felt so naturally squeaky clean.
P
The base keeps the bamboo dry and prevents any mold. The horse-hair bristles are a huge upgrade from boar hair—much softer and totally enamel-safe.
M
I trust Earth & Ivory completely. No hidden nylon means no microplastics. The bristle lock is incredibly effective, and the brush looks beautifully minimalist.
B
The soft horse-hair is perfect for my sensitive teeth. It cleans thoroughly without being harsh. The freestanding handle is brilliant for keeping it sanitary.
S
This brush elevated my bathroom routine. It looks stunning, and the 100% plastic-free design gives me peace of mind. No shedding, just a great clean.
M
I was so tired of moldy bamboo brushes. The freestanding design solves this beautifully. The bristles are enamel-safe and leave my teeth feeling wonderfully polished.
V
A solid choice for low-tox living. The horse-hair is softer than I expected but cleans very well. The freestanding base is a great hygienic feature.
A
The bristle lock technology really works. I've had no stray hairs. The 100% plastic-free construction and squeaky-clean polish make this my new favorite brush.
D
It looks like a piece of art on my counter. The freestanding feature prevents mold entirely. The soft bristles are a dream for a gentle, effective clean.
J
I love that there are no microplastics or endocrine disruptors here. The horse-hair bristles are soft, and the bristle lock ensures absolutely zero shedding.
E
This brush is so gentle on my teeth but still leaves them squeaky clean. The freestanding apothecary design is gorgeous and keeps the bamboo perfectly dry.
J
Finding a brush without hidden nylon was a relief. The high-density bristle lock is fantastic, and the overall aesthetic fits my home perfectly.
A
The freestanding base is exactly what I was looking for. It dries fast and looks premium. The plastic-free bristles give a wonderful, shed-free clean.
L
My teeth feel incredibly smooth after using this. The soft horse-hair is gentle on my enamel, and the freestanding design keeps my bathroom looking minimalist and clean.
P
It ticks all the boxes: freestanding to prevent mold, bristle lock to stop shedding, and 100% natural materials to avoid endocrine disruptors. Highly recommend.
N
Boar hair was always too rough. This horse-hair brush is perfect. It cleans thoroughly, looks stunning with its apothecary vibe, and is completely plastic-free.
Q
The base is so clever for keeping the handle dry and sanitary. The bristles are a bit different from nylon, but they clean beautifully and don't shed.